Where top-tier grooming meets wave culture.
Built by Wavers, For Wavers
Clean & Premium
Community-Focused
Join the movement. Our products are crafted for the culture, tested by the community, and designed to help you stay wavy — every single day.
Skincare
Skincare
360 WAVE LAYDOWN PAD(buy 2 get 1 FREE)
360 Wave Beginners Box Ultimate Starter Kit For 360 Waves
STRAWBERRY SHORTCAKE BUNDLE
Mango Madness Bundle
Superior Hair Care Performance & Comparison
What Makes Us Essential
Wave Mastery
Tools made to train, define, and deepen your wave pattern with precision.
Wave Training
Texture Mastery
Clean Care
Skincare and hair formulas that nourish without buildup or harsh ingredients.
Clean Formulas
Pure Care
Durags, wave caps, and compression gear that lock in progress — day and night.
Exclusive, limited-run bundles and gear you won’t find anywhere else.
Rare Bundles
Elite Editions
Trending Products
360 Wave Wash & Style Box”DA LATHER MASTER EDITION “For 360 Waves
360 Wave Beginners Box Ultimate Starter Kit For 360 Waves
360 Wave MEGA MOISTURE BUNDLE
360 Wave Brush w/ Handle
Avocado Oil, Butter & Shampoo Combo..
RED REBELS BOX..
360 WAVE CROWN PAT..
Great for your crown with our large circular pure silk crown patch. Our crown patch is the perfect tool for styling waves! This innovative patch secures your hairstyle to keep your curls and waves in place
New Silk Durag: the best premium durag for 360 waves to keep your hair laid and protected
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